Archive for Internet Marketing

Sep
11

Top Twitter Clients

Posted by: George Chapin | Comments (0)

Twitter alone just isn’t enough, when you start taking Twitter seriously take a look at this helpful clients:

TweetDeck http://www.TweetDeck.com

Tweetie http://www.atebits.com

Hoot Suite http://www.HootSuite.com

Twhirl http://www.Twhirl.org

Twitterfon http://www.twitterfon.com

Seesmic http://www.Seesmic.com

Ping.fm http://www.ping.fm

Uber Twitter http://www.Ubertwitter.com

Twitterrific http://www.twitterrfic.com

Twitter Fox http://www.TwitterFox.com

Try out these popular twitter clients and let us know about your findings and results. Thank you.

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Viral marketing has been around forever. Consider one type of viral marketing – marketing through word of mouth. By our nature, when we love (or really dislike) a product, we tend to tell others.  That’s viral marketing. It spreads like a virus.

Viral marketing continues to be one of the top ways to market any business whether it is online or in person. Creating viral reports is one way of kicking word of mouth marketing up a notch to the next level online. There are few marketing techniques that work as well as this one even in the age of Web 2.0 marketing.

Let’s start by defining the term “viral reports”. Essentially, these are pdf reports  created by you that people in your target market pass along to others.

Why would others pass along your report? Your viral report will generally include something that is interesting, may spark a debate, or is entertaining in some way. It can also be a source of income for the person sharing the report as you’ll see in just a minute. The report is usually free, and generally acts as a lead in to your paid products or other services.

Now you can harness the power of viral reports with these 4 quick and easy tips.

Quick Tip #1: Research Your Market to Spark Ideas

One of the hardest parts about launching a viral report is deciding on a subject. It’s not an uncommon occurrence to be met with writer’s block that you believe you’ll never overcome. The good news is that if you do your research and decide what your target market is looking for, that you will discover what they want, and guide you to give it to them – thus keeping writer’s block to a bare minimum.

Visit online forums, blogs, websites, and social websites to get an idea for what is currently popular and what is interesting to people in your market right now. Is there a hot topic? What are the questions asked in the most-viewed threads on the forums?

Remember, if you want your viral report to take off, you need to make sure you’re writing about something people are highly interested in.

Quick Tip #2: Make it Easy to Pass Along

The main point of viral marketing is that people will pass your report to others and they in turn will do the same. You’ll want to make it extremely easy for them to do so. One way would be to make the report readily available at your website and allow visitors the option to download it without even having to opt in to your mailing list. Though you may be hesitant about trying this, you must remember the more roadblocks you put up, the less chance people will have of obtaining the report and subsequently passing it on to others.

A great tip is to make sure you include a statement in the book that clearly explains that people can pass the information along to whomever they choose.

Simply state the following inside the report:

“If you loved this report feel free to send it to a friend!”

“Please pass on this valuable information to your friends and family!”

“Don’t be stingy. Share this report with a friend!”

Sometimes, people need to be told exactly what they can and cannot do. If you make it clear that they can and should pass along your viral report, they will be more apt to do just that.

Quick Tip #3: Avoid Fluff

Your viral report is just that, a report. It should not include long, flowery language in an attempt to extend its length. Keep your writing precise and to the point.

Remember, your main goal is to get your report passed on to others again and again, so share valuable information in an easy-to-read language. Readers will not recommend a report that was boring, or was a waste of their time.

Make sure you clearly lay out to the reader what they can expect or what benefit they will take away after reading it. If you can accomplish these goals, your report will be passed on over and over.

Quick Tip #4: Money Talks.

If you include product recommendations inside the viral reports, it’s a good idea to allow people to brand your report with their own affiliate links.

Which grabs your attention more?

Share this report, because it’s good.

Or

Share this report and earn money!

There are several software programs that make it easy for people to customize your reports with their affiliate links. One very popular program is ViralPDF.com Since it’s possible your readers can earn money from customizing the report they will be much more motivated to share the reports with others.

One marketer who really understands the value of creating viral brandable reports is Jimmy D. Brown. You can find several of his brandable reports at www.brandablestuff.com/tools

Creating viral reports is really a lot of fun and can make for an effective marketing campaign. Remember to make your report both interesting and informative so people enjoy it and pass it along. Avoid filling it with fluff so that readers feel the report has value. And, make the report brandable so everyone who receives a copy of the report can instantly understand the benefit of passing it along to others.

Categories : Internet Marketing
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Social sites like Twitter, Facebook, and StumbleUpon have become hot and are getting hotter all the time. Both online and offline businesses are jumping into social marketing – and for a good reason. It works. To push past your competition, you’ll want to continually build relationships and stay ever-present in the marketplace. Social media can help you to accomplish this. And, it’s fun.

Thankfully, there are simple and effective ways to use these social Web 2.0 sites. I’ll share some of those tips with you now.

Quick Tip #1: Twitter Is Golden

Many people are using twitter as a way to connect with colleagues, family, friends, and customers. If you haven’t tried Twitter, now may be the time to set up an account and see what it’s all about. Twitter is a “micro blogging” platform where you can write (in 140 characters or less) anything you’d like. You can update people about your day, share resources, send a link to your websites, etc. – anything that you feel your followers will find useful or interesting.

When you’re a member of twitter you “follow” people and they will “follow” you.

This just means that when you log in to your twitter account you will see the messages posted by those who you’re following. Likewise, the people who have decided to follow you will see your messages.

Ex. Sally follows Paul. So, when Sally logs into her Twitter account, she can see Paul’s updates on her screen along with all of the other people she’s following.

Assuming you’re using Twitter for marketing and making money, the people you follow and those who follow you should be highly targeted. They log in because they are interested in what you and others have to say. Since there are only 140 characters allowed per “tweet” (twitter post), you’ll want to encourage your followers to follow your link for more information on what you are referring to.

If you use this social media site in the correct way you’ll gain loyal followers which leads to targeted traffic and then some very targeted customers. Some have even found Twitter traffic to be more targeted than PPC and article marketing, both which have been deemed proven methods of internet marketing.

Quick Tip #2: Facebook for Friends

Facebook is a social media site that actually started out as a way for college friends to keep in contact. Soon enough high school students signed on, now it is being used for business as well. It seems that everyone you run into today has a Facebook page. As of this writing, Facebook has over 200,000,000 active users. That’s a whole lot of potential traffic.

Just like you have followers on Twitter, you have friends on Facebook and that’s where the power of Facebook lies.

You can update your status, link to your website, and leave comments on your friends’ Facebook pages. Again, this creates a great community feeling and also very targeted traffic since people will get to know you and become interested in your opinions and suggestions before clicking through a link to your website.

Quick Tip #3: Digg Your Way to the Top

Digg is a very interesting way to receive traffic, and it is currently adored by Google. The basic idea is that when you enjoy or really “dig” an article, you “Digg” it. If other people are interested they will Digg it as well (by clicking the “Digg” button that appears). The more Diggs a web page gets, the higher the rankings and exposure tends to be.

You can Digg your own articles and pages on your site as long as you are careful. Digg has banned users for spamming or being too self promotional. However, if you use the true social aspect of it by making friends, digging their articles, and digging great articles you find online you can easily drive targeted traffic to your own submissions as well.

Quick Tip #4: Linked In for Business.

Linked In may be classified as an “unusual” social media site as compared to Twitter, Facebook or Digg. While those sites tend to promote finding old friends and making new ones while networking socially, Linked In is geared to the world of business networking. Using it will help you network within your chosen niche for suggestions, support and help. It will also allow you to search other niches and help you find targeted prospects as well.

Linked In is similar to Facebook in the fact that you will be given a Linked In “page” where you can post information about your business and the reason you are there. You can add business websites, blog addresses and anything else related to your business. As of this writing over 40 million professionals regularly use Linked In. Just think of how many people you may be able to reach out to in regards to your business, Linked In is definitely a great social site for all business owners become a member of.

Social sites put an exciting spin on website promotion and marketing. Not only are you getting fantastic exposure to your online business, but it’s great to feel as if you are a part of a community, and it’s a whole lot of fun.

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Although online business owners are being dazzled by social media sites like Facebook and Twitter, the old-style method of participating in highly-targeted forums or message boards is still one of the most effective traffic-generation methods used today. Your link can be prominently displayed in front of the exact audience you’re attempting to lure. Don’t overlook this strategy. You may be surprised with the results it still brings in.

These 4 quick tips will ensure that you are using forums effectively and to the best advantage.

Quick Tip #1: Choose wisely

Forums are extremely popular on the internet. You can more than likely find a forum related to just about any subject you can think of from fantasy baseball to purses. Because of the abundance of forums, you should be very picky when choosing which ones you’ll frequent and post on. This will save you time and allow you to achieve optimum results.

Basically you want to decide on a forum that relates either directly or indirectly to your niche, but there must be a connection. Otherwise, your posts will be just a time waster. In fact, the more you can “niche down” your topic, the most effective your marketing will be.

For instance, if you’re selling NASCAR memorabilia, then targeting a general sports forum may generate some results, targeting a fantasy football forum will probably get very little results, but finding a NASCAR forum will get the best results.

Quick Tip #2: Read the Rules

Your next step after deciding on a forum to join would be to read the rules of the forum. There are forums that may not allow you to include a signature file (where you would put a link to your website) at all. Others have rules that dictate how many posts you need to have before you can add a signature file. Some allow zero marketing – so you’d skip those.

Once you read the rules, remember to always adhere to them no matter what. If you violate these rules in any way you may be pegged as a nuisance and kicked out of the forum, while possibly ruining your reputation and wasting your time.

As long as you’re a valued contributing member of the forum offering great advice and content, more often than not you will be able to include a link to your site in your posts.

Quick Tip #3: Create a Compelling Signature File

After choosing a forum or two and familiarizing yourself with their rules, it is time to decide what you want your forum signature file to express about you. Since you want people to click through to your website, you need to make sure that your signature line is targeted and entices people to learn more about you.

This is a wise opportunity to utilize your copywriting skills. Make sure those one or two  sentences gets prospects attention and curiosity as well as alerts prospects that you may be able to solve a pending problem of theirs as well.

It is wise to test your signature file and tweak it to see which advertisement gets the best results. Keeping it fresh also gives the added benefit of attracting the eye to those who’ve gotten used to your old ads.

Quick Tip #4: Build Trust

People may be a bit suspicious of new members when they first join a forum. There is a dynamic in any forum, and believe it or not, often cliques are formed. If you want to have hope of getting people to click on your signature file and eventually buy from you, you’ll need to earn their trust first.

There are many different ways to accomplish this, and you can get an idea for which way is best by looking at the profiles and posts of the most prolific and respected members.

Examples of how you may build trust with forum members include…

  • Having a profile picture.
  • Using a real name (or a real sounding pen name) as your username.
  • Filling out general info in your profile like location or birthdate.
  • Including some personal information in your profile bio, to make you seem like a real person that they can relate to.

People generally want to know something about who they are speaking to or considering doing business with.

Forums can be a source of highly-targeted web traffic when used smartly and correctly. Choosing a related forum, following the rules, creating a great signature file, and proving that you can be trusted are all excellent ways to ensure that you’ll get traffic to your website and benefit from increased “expert” status while networking in online communities.

Categories : Internet Marketing
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The opportunity of running a successful home business is in reach now more than ever before. The Internet has brought forth many amazing opportunities that anyone with a little motivation can use to earn an income online.

Some great examples of home businesses include affiliate marketing, freelance services, ghostwriting, information product creation and more. Do your research to see what these options entail. Then, choose the model you’re interested in using for your own home business.

It can be a bit overwhelming and intimidating once you begin setting up shop. To help ease the fears and avoid common mistakes, here are 4 quick tips to help.

It’s a Business

Once you’ve decided what you’re going to do as your home business you need to treat it a business, not a hobby. When a person has a job and goes work, that person has a start time, time for breaks/lunch and an end time. That person would have a space of their own (an office or cubicle) to work in with minimal distractions. You should make the same concessions for your home business. You owe it to your business to treat it like one.

Create a schedule and stick to it. Let your family and friends know what days and hours you’ll be working. Be sure to let them know that you won’t be available while you’re building your business. If you’re working at home with little ones, you may have to create your schedule around theirs by getting up earlier or staying up later.

If you act like your business is a hobby then you’ll spend money on it. Treat your business as a business and you’ll make money for your efforts.

Stuff You Need

Like any other business you need “stuff” to be successful. The items in your workspace don’t need to be expensive, just functional. If your office ends up being at your kitchen table, that’s ok.  As long as you’re treating your business like a business, that matters the most. The “stuff” we recommend just makes it easier.

You’ll need:

A space where you can work quietly

A comfy chair

A computer

A printer

Paper & Pens/Pencils

Phone and Fax (If necessary for your business)

Calendar

Spend enough money on a chair and workspace so that you are comfortable enough to work for your scheduled work day. If you develop a sore back, elbows, or wrists in your first month of working from home, you’ll be sabotaging your own success.

Daily Routines

Two of the biggest problems you’ll find with working from home are managing your time and keeping your focus.

Remember the mantra? Your business is a business. But, there are daily tasks that need to be done which can become huge time warps if the reigns aren’t kept tight. These can sap your energy & creativity.

Email, forums, chat applications and social networking are necessary evils. If you don’t keep a tight rein on your networking, it can easily become a matter of fitting your business in between your other Internet activities, instead of the other way around. Once you get your money making tasks out of the way each day, you can create time chunks to do the fun stuff.

When finances settle down, hire a VA or outsource the tasks that must be done but could be left to a helper to do.

There are so many ways you can manage your time effectively. You just need to find the way that works best for you whether its to-do lists, time chunking, daily activities or something else.

Keeping your focus is as important as managing your time. If you get distracted by your email, chat rooms, social network, phone calls or neighbors dropping by you aren’t likely to get your money making tasks completed.

Be sure to find the discipline to run your business. Since you’re the boss you are only accountable to yourself unless you have a partner. Look for someone in the same mentoring group or with a similar business to help keep you both focused on your daily, money making activities.

However, don’t be afraid to take breaks to refresh your mind. Remember, you’re the boss so you can call it an early day or a day off completely if necessary. Just don’t forget that along with free time & days off you need to fit in work time for your home business.

Take Action

You most likely already know enough to get started. However, a common mistake is to continue to learn, thinking that you need to know more and more and more – and not actually taking action. You don’t need to buy more ebooks or ecourses to learn more stuff to get started. Get over your fear of success, put one foot in front of the other and get to doing. You can always revise or redo later. The important thing is to TAKE ACTION.

Make a deal with yourself to work with what you know NOW and don’t buy anything else until you actually make some money. That snazzy-sounding course is not going to put up your website, write your copy or create that product. Make a list of the money making action items you need to complete and do those first.

Having a successful home business is possible, but it takes hard work and dedication. There are many time wasters and time suckers out there that can and will stand in your way. Success will not happen overnight, but if you keep your focal point in mind and work hard, you will definitely reap the rewards.

Categories : Internet Marketing
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Writing a solo mailing that is effective can be a daunting and sometimes frustrating task when you’re first starting out. The main focus is to be so compelling to your list that they cannot help but be interested in what you are offering them. One of the main concerns marketers have with solo mailings (or any sales efforts for that matter) is to make sure their offer is a high quality one. They fear that selling to their subscribers may lead to people opting out rather than opting in.

These 4 quick tips will help you to craft a solo mailing that will be successful and still leave you with the respect of your list members.

Quick Tip #1: Write an Effective Subject Line

An effective subject line calls out to the members of your list.  It intrigues them enough to make them want to open your email when they are being bombarded with forwards, spam, and solicitations.  For your readers to want to open up your solo mailing, you need to make sure your subject line gives them a reason to stop and take notice.

Try asking a question, give a startling fact, or use their name to begin the message. These are all excellent ways to create an effective “clickable” subject line.

If you would like copy/paste subject lines that have been tested to work, check out www.SubjectLineSecrets.com

Quick Tip #2: Have a Hook

Once your prospect clicks on your email you want to insure that they will read all the way through till the end.  Crafting an email with a good “hook” should engage your reader enough so that they’ll take the time to read your entire message.

Don’t ramble on with chatter and sales pitches. Give them information they can use and then offer them your sales pitch, but keep your pitch short and sweet.

Quick Tip #3: Give Them an Offer They Can’t Refuse

Having an effective subject line and engaging your reader isn’t enough.  Once you get them to open your email and read your story you need to keep them captivated with an excellent offer.

Your offer should include the product you’d like them to purchase, the price, the benefits to them and your personal recommendation. Give them a compelling reason to make a purchase. If the item is an affiliate product that a lot of other marketers are also promoting at the time, think of something of your own to offer as a bonus if your subscribers purchase through your link versus someone else’s.

You’ll also want to make sure that your offer is highly targeted to your list.  People opted in for a niche list with a purpose in mind. If they are contacted about an offer in a solo mailing it must fit in with what they are interested in.

Quick Tip #4: Test and Tweak

Putting together an effective solo mailing can be very frustrating and overwhelming if you aren’t sure what you’re doing or if you don’t get the response you were hoping for.

If your list isn’t as open and receptive as you expected them to be, take a step back to re-evaluate your email campaign.

Ask yourself:

  • Was your subject line effective enough?
  • Did you truly attempt to draw people in?
  • Was your letter too robotic, not personal enough or vice versa?

Once any problems have been deciphered, you can make the necessary tweaks and adjustments that will guarantee a more successful solo mailing the next time around.

Writing a solo mailing can seem overwhelming because most worry about offending their customers or having minimal sales for the effort. This doesn’t have to be the case if you take the time to put the tips above to use.

Creating an effective subject line, formulating a hook, learning from previous mistakes and delivering a special offer, will ensure a much more profitable turnout from your list now and in the future when it comes time to send a solo mailing.

Categories : Internet Marketing
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PLR (Private Label Rights) content can help make your online business run easier than ever by giving you the opportunity to take ownership of prewritten content and use it in your own business.

But what is PLR?

PLR site owners create articles and other content, then they make that content available to multiple buyers.

For instance, at EasyPLR.com you’ll see that there are many different article packs and reports available. Each item is sold in limited quantities. So, while 75 other online business owners may purchase rights to the same set of articles, each person can alter or edit the articles in whatever way they’d like before publishing them.

What’s wonderful about this is the research and composition of the article has been done for you, freeing your time to perform other important tasks.

These 4 quick tips will guide you in working with PLR content.

Quick Tip #1: Check the Quality

While PLR articles can save you time, you always want to make sure it is high quality first. There are some content writers out there who do not do their best work.  Because selling PLR can be so lucrative, they try to produce quantity rather than quality – in essence pushing out garbage articles as quickly as possible to increase their bottom line.

Not only should you take care to find the best quality PLR that you can find, but it is in your best interest to always read your PLR content before placing it on your website or blog to ensure that it represents you and your business well.

On the other hand, there are many high quality sites where you can find articles and reports that were professionally-written and edited. I’d recommend that you check for PLR companies that have been around for some time, like EasyPLR.com, Nicheology.com, and PLRSO.com – and have owners that are respected internet marketers. EasyPLR.com is owned by Nicole Dean, Nicheology.com is owned by Paul Evans, and PLRSO.com is owned by Jimmy D. Brown – three marketers that are known for providing consistent quality.

A person who is proud of the PLR they are selling should be open about their research techniques, writing style, etc. The writing should be unique, and not include parts of previously sold PLR. If you have any doubts you may want to check content samples on their website, or make one small purchase before committing to a larger one.

Quick Tip #2: Check the Rights

People assume that after they purchase their PLR they can use the content in any way they choose. Usually this is not the case. In some instances, sellers specify a certain amount of changes you must make to the content while others let you make the decision whether or not to change it at all. It’s all a matter of seller preference.

The PLR rights also may give you hints about using the content that had never even crossed your mind before. For example, a seller may state something similar to

YES – Use as website content

YES – Put together as an eBook

NO – Leave as-is

Well, if you hadn’t considered putting PLR articles together in eBook format you’ve suddenly gotten another use for the articles you have just purchased.

Quick Tip #3: Get Your Money’s Worth

Many people sell themselves short by only utilizing PLR content in one way. PLR content can be used in a number of ways. For example, you can put a part of the content on your website, and then decide to include the most comprehensive information in an eBook that you may choose to market. Another great idea is that you may include portions in an autoresponder sequence to send to your list members.

Keep in mind that people who are on the Internet are either looking for information or looking to buy something. PLR content can solve both of those needs – by providing information that presells your web visitors to buy related products and services. This way you’ll be getting your money’s worth and saving yourself time and energy.

Quick Tip #4: Request Feedback

If you are placing PLR on your website a smart idea would also be to request feedback from your readers. By doing this, you can get an unbiased opinion if the information is being valued by your audience.

Allow your readers to comment right on your website after they read your content. Remember, you want your PLR to keep readers coming back, not drive them away. People usually are blunt. They will not hesitate to tell you if they think your article was boring, stupid, unrelated or a laundry list of other things.

You should be prepared for criticism whenever you ask for an opinion, but in the long run this will be to your advantage. Meaning that, you can use the responses from your audience to gauge whether or not to purchase more PLR from a certain vendor.

Using PLR content is an exciting strategy for marketers who don’t have time to write their content or just don’t relish the task of writing. A few basic things to remember, make sure you’re buying high quality information, examine the rights to give yourself ideas and to follow the seller’s usage rules. Get your money’s worth by leveraging the content in many different ways and always keep the lines of communication open with your readers. Follow these guidelines and you’ll find that PLR content will increase your revenue while your business keeps on growing.

Categories : Internet Marketing
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One of the skills that can make you the most money online is networking, which is nothing more than building relationships with other successful marketers so that you both profit.

Networking successfully with jv partners can really boost your Internet Marketing business. The most successful marketers do so smartly; they use each other as leverage to get where they are today. Follow their lead and you’ll see why.

Here are a few quick tips to help you get started.

Quick Tip #1: Develop a USP for Your Request

Most people in business have heard the advice that you’re supposed to have a Unique Selling Proposition (USP) for your customers, but a USP also helps when you are seeking joint venture partners. The most sought-after JV partners receive requests on a daily basis. You’ll want to strategize to stand out from all these others who are vying for their attention.

The best way to accomplish this is to think about how your offer is different from the other offers out there. What are you going to offer to that person’s customers that no one has before? Make sure that you have truly thought this out before making contact.

Quick Tip #2: Pay Attention to the Marketer

Many marketers just focus on sending many JV requests out hoping that someone, anyone, will say yes.  The problem is that the most seasoned marketers can spot this a mile away. If you’re asking someone to promote to their list, you’ll get better results if you do some research on the marketer you are sending that request to. Whatever you do, don’t send a group mailing or a form letter to the JV partners that you’re really hoping to “wow”. It’s a  turnoff.

Take a look at the websites they run and opt in for their newsletter. What kinds of offers do they normally promote? Knowing this key fact is important so you can determine if your offer may be something that would interest their target market. If not, save their contact info for another date.

Quick Tip #3: Compose the Proper Request

Now that you made the decision who to send your JV requests to, it is time to craft and compose what you are going to say in your request.

Make sure you get to the point. More often than not these marketers are extremely busy and time is money. Eliminate fluff and flowery language. Be cordial, but stick to the task at hand. You will also want to make sure to read and reread your email before sending. Even if you have had dealings with this particular marketer before, keep your letter at a professional tone.

Quick Tip #4: Plan Ahead

If you’re looking for JV partners for a launch, the timing can make things a bit more difficult.

More than likely you have spent a lot of time preparing your offer and getting it ready to go. It can be very stressful to attempt to get those last minute details together in time for your launch. Inquiring about potential JV partners should not be one of the last minute details.

Be sure to respect the schedules of your potential partners. Many of them plan their promotions out months in advance. So, giving them advanced notice will help you get a much better response. If your product is close to being ready but not yet completed, you still may want to put out JV requests. They may request that you contact them again at a later date, but at least you have made the first connection with them.

Bear in mind that you might be faced with rejection even if you do everything “right.” Sometimes marketers are too busy, don’t promote others’ products very often, or have another reason why they can’t promote you. Don’t let this discourage you; keep searching and you’ll find the right JV partner to assist you on your journey to internet marketing success.

Categories : Internet Marketing
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The goal of developing an info product is to make sales – and a lot of them, right? In order to do so, you’ll need to get traffic to your website.

One of the easiest and most effective ways to do that is by starting an Affiliate Program. Your affiliates will become an amazing asset to your business, since their job will be to promote your product for you. The best part? You don’t pay them until they make you money.

There are some decisions you will have to make first, and these 4 quick tips will help you on the way to making more sales.

Quick Tip #1: Choose The Right Technology… for You.

One of the first decisions you’ll have to make is which program or script you’d like to use to process payments and manage your affiliate program.

There are many different options, so it’s helpful to weigh the cost and benefits of each service or program. You can use your own script, join an affiliate network, or use a shopping cart service with a built in affiliate program.

Running it yourself on a Script: Your own script and server will track your affiliates’ sales and the amount owed for those sales. It is then your responsibility to go in and pay your affiliates when their commission is due.

Affiliate network: An affiliate network will generally do all the tracking and affiliate recruiting for you, as well as make the payments each month. The affiliate network will then charge you a percentage for utilizing their service.

Shopping Cart Services: There are also shopping cart services that will help you to manage your infoproduct business and your affiliate database. You will normally have to do more affiliate recruitment rather than depending upon an affiliate network’s large database, but you are much more in control than with the other alternatives.

Quick Tip #2: Make Resources Available

Affiliate marketer are inundated with different products in many different niches. It can be extremely difficult for you to stand out from all of the options.

As a product seller, you’ll want to do everything in your power to stand apart from the crowd and grab the attention of potential affiliates. One of the best ways to do that is to offer your affiliates plenty of resources so they can get their promotions up and running quickly and easily.

Some resources you might consider offering your affiliates might be graphic banners, articles, sample excerpts of your product, marketing plans, and more. Remember, the easier you make it to promote you, the more sales both you and the affiliate will make

Quick Tip #3 Request Feedback from your Affiliates

The best way to find out what is working and what isn’t working is to communicate with your affiliates. If one month there is an abundance of sales and the next nothing it is wise to communicate with your affiliates to see if something is up.

You can easily create a survey online with OneMinuteSurveys.com – or just email your affiliates and ask them to respond.

Any number of factors may be causing the dip in sales. You may discover that a new competitor is enticing your affiliates more, they may think that your resources are not doing the job they should, or maybe your payments haven’t been on time. Whatever their answers may be, it will help you to make the necessary changes to get sales moving in the right direction again.

Quick Tip #4: Make Yourself Available

If you are not willing to set aside time to ensure the success of your affiliates, you most definitely will lose them. Make sure your contact information is easily displayed for those who might want to get a hold of you with questions or concerns. Be sure to offer an option other than a single email address, just in case there might be email glitches that prevent your affiliates email from reaching you. Set up a forum, blog, or social media hub where your affiliates can connect with you. Other options – offer phone help or host q&a webinars.

Also, providing contact information shows that you are a credible and experienced marketer. This is especially important if you’re running your affiliate program through your own script. Unfortunately, too often affiliates work hard promoting and selling a program and never receive their commissions. You should always make sure that your affiliates are confident that this will never happen to them while they are working with you.

Starting your own affiliate program is an excellent way to sell more of your products. There are many affiliate marketers out there who enjoy the fact that they don’t have to create the products but can still make money from promoting them. At the same time, you have to realize that there are other opportunities out there, so your affiliate program needs to stand apart from the others. Make yourself available and give your affiliates the tools they need to succeed. You’ll create a loyal fan-base of affiliates… and your bank account will certainly thank you for it.

Categories : Internet Marketing
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Running an online business is extremely time-consuming. Whether the business is flourishing or just getting off the ground, there are countless tasks you must do to ensure its success. Many times one person cannot and should not attempt to do everything alone.

You can get help in your online business and increase your bottom line by outsourcing tasks that you don’t want to do, don’t know how to do, or don’t have the time to do.

By taking the time to find good people to outsource tasks to, you can almost be certain that you’ll save both time and money in the long run and increase your revenue greatly over the life of your business.

Use these quick tips to help you get started, even if you’re on a tight budget.

Quick Tip #1: Examine Your Budget and the Going Rate

When running an online business, it is always important to define a budget. A common error is to set aside more money than you can afford when you’re first beginning to outsource projects. A smart idea is to allocate a percentage of the money you are bringing in only for outsourcing. This way you’ll be able to steadily grow your profits by leveraging the work of others.

For instance, if you decide to reinvest 10% of your profits into outsourcing, then, as your income grows, the amount you spend on outsourcing will grow, as well.

The size of your budget is not what is important; you need to figure out how to use this money to benefit your business in the best way possible.  This will change depending on the tasks you are outsourcing.

Visit freelancing sites like Elance.com, Shelancers.com, Workaholics4Hire.com or RentACoder.com. Notice which types of projects people are bidding on and how much they are offering to complete them. See then how this fits with your allocated budget.

Quick Tip #2: Be Honest with Yourself

After making the decision to outsource, make sure you are honest with your decision.

Are the tasks that you have decided to outsource truly something that you cannot do yourself?  If it is something that you may be able to accomplish, it would save you from wasting money from out of your budget. This would also allow you to allocate another task for outsourcing either now or in the future when the need arises.

Take the time to really think about what tasks need to be outsourced and what just might not be a favorite task to perform yourself. To differentiate between the two can save you money; time and can get your true priorities accomplished quicker.

However, as Nicole Dean of OutsourceWeekly.com teaches, you should always outsource your roadblocks first. If you’re stuck – outsource that task first so that you can move towards profit. For instance, if you’re working on an ebook, but don’t know how to set up your shopping cart, then outsource the setup so that your ebook can begin selling. If you’ve got a product, but don’t have the guts to go get JV partners or interviews, then outsource that. Whatever obstacle stands between you and profit – outsource that first.

Quick Tip #3: Search for the Best People

It is in your best interest to research before hiring a contractor.  Remember that you are working within your budget, so outsourcing haphazardly can result in a loss of precious funds, especially if you need to have the work redone.

Take your time and do not make an uninformed decision. Use all available resources, ask for references, and speak to others, visit websites, look at samples, anything you can do to get a clearer perspective on someone you are considering. If you take this task seriously, you will certainly improve your odds for positive results.

Another tip that Nicole Dean from OutsourceWeekly.com recommends is to give a small task to three people to test them and find out which is the best fit for you before investing a large amount of money with any one person. For instance, if you need 15 articles, hire 3 separate ghostwriters to write 5 articles each. Find the articles you like best, and the person who was the easiest to work with, and, of course, weigh in price. Whoever “wins” the challenge – you will certainly want to continue to work with.

Quick Tip #4: Consider Trades and be Creative

If you need to outsource tasks but have used your allocated funds for the month, there are other options. Simply use your imagination to figure out alternative ways to outsource.

One way may be to trade services with other internet marketers. It is likely that a task that you can finish in ten minutes may take someone else ninety minutes and vice versa. Offer to trade tasks. That way you are not only saving time but money as well. This is a great idea to build relationships with other individuals for future joint ventures that may arise as your success on the internet increases.

Outsourcing on a budget isn’t always easy, but it is possible. All you need to do is plan ahead, do your research and use your imagination to come up with win-win scenarios. This will help the process run smoothly and simply, ensuring that you will outsource again in the future.

Categories : Internet Marketing
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